Tuesday, December 17, 2013

NPR Dallas: KERA radio's Think program talks with Stephen Kosslyn

http://keranews.org/people/krys-boyd

We were delighted to have Stephen appear on Krys Boyd's popular Think program, which reaches the Dallas market during mid-day. Krys held Stephen over in order to spend a whole hour on Monday, Dec. 16, 2013, discussing the Theory of Cognitive Modes. Before the show, "Thoughts on Thought," Krys invited her audience to take the online test. It all made for great radio! Thanks, Krys.

Listen to the podcast here.


Saturday, December 14, 2013

The theory in three minutes, 2 seconds

Watch a video of authors Stephen Kosslyn and Wayne Miller explaining the new Theory of Cognitive Modes and how it can be useful to you in relationships, work, and your everyday life. This will be 3:02 well-spent!

http://bit.ly/19Jlt2s



Friday, December 13, 2013

Holiday Survival Help: Use Your Brain


 http://bit.ly/1gsCTIs

So how might the Theory of Cognitive Modes, explained in Top Brain, Bottom Brain, help you during the holidays?

First, identify your own habitual cognitive mode, and think about which mode best characterizes others who will be joining you this holiday season. A scientifically validated 20-question self-assessment test, which can be completed and automatically scored in just a few moments, is available at the official book site. It might be enlightening (and mutually enjoyable) for a group all to take the test. The test is useful as a spark for self-examination, and examination of others—and, as such, can lead to interesting insights.

Second, recognize that although it is difficult to change one’s dominant mode—that habitual way of thinking and behaving that generally characterizes an individual— it is possible to shift into another mode, based on circumstances. Having relevant knowledge is key. And merely being aware of the modes can also help: Not typically utilizing deeply part of the brain doesn’t mean that you cannot do so—it only means that you don’t habitually do so.

OK, now some practical suggestions for your best holiday gathering ever. Let’s say that Stimulator mode-inclined uncle won’t let up with those jokes. Funny at first, but when you’re into the third course and he’s still going… maybe not so funny.

Suggested solution: You steer the topic toward someone else at the table—perhaps a relative who seems to be acting in Adaptor mode, assisting with the meal but offering less to the conversation. Drawn out, that relative could not only contribute to the talk, but shift the dynamic of the gathering.

Read the entire "Finding Holiday Harmony and Avoiding Conflict" post on Simon & Schuster's Tips on Life & Love blog.

And for more relationship guidance from Top Brain, Bottom Brain, click here.

Thursday, December 12, 2013

Foreign Interest

Starting before publication, the book has received notice from a variety of international publications and sites. Some of the art accompanying the stories has been great -- brain art rules! Here's a sampling of some the recent overseas appearances with the very creative illustrations:



-- Live University, a learning center in Catantia, Sicily, Italy, Dec. 2, 2013.











-- Folha de S.Paulo, a newspaper in Sao Paulo, Brazil, Nov. 29, 2013.


-- A Critica de Campo Grande, Mato Grosso do Sul, Brazil, Nov. 25, 2013.








-- Pijamasurf, a version of Reality Sandwich published in Mexico, Dec. 2, 2013.







-- Quotidiano Giovani, Rome, Italy.







-- "Brain Theory Turned on its Head," Korean Entertainment News.

Courtesy The Providence Journal

-- For a look at U.S. publications including Time, The Atlantic, The Wall Street Journal and Oprah that have featured or cited the book (and some earlier foreign interest) click here.

Friday, December 6, 2013

Relationships and the Theory of Cognitive Modes


As we explain in the book, our new theory defines four basic ways that people can think and behave: in Mover, Stimulator, Perceiver or Adaptor Mode. You can quickly identify your own dominant mode by taking a simple 20-question, automatically scored test. 

Identifying your mode can help you better understand how you and the people around you own behave and approach the world, whether on the job, at home, in social situations -- or in your romantic and intimate relationships. Whether you have been in a relationship for a long time, or are just starting -- or wondering if she or he is right for you before taking the next step -- we believe Top Brain, Bottom Brain can be useful to you.

Here is an excerpt from the book -- a good starting point for using the Theory of Cognitive Modes in your important relationships.

Thinking Twice
 by 
Stephen M. Kosslyn and G. Wayne Miller.

Ideally, you would have time to reflect on the perspectives presented in this book before beginning a new job or entering a new social or personal relationship. According to the theory (and we again remind you that it is a theory), someone who was prone to being in Stimulator Mode might want to pause to think carefully about marrying someone who also was prone to being in Stimulator Mode—such a union could easily produce a marriage rife with conflict. Two people who typically operate in Adaptor Mode might want to reflect on what a marriage would be like if much of the time “nothing is happening” or the situation is constantly careening or being buffeted by events. Imagine how things might be different for Nick and Erica, the characters we created for chapter 12, if Erica, like her husband, habitually thought and behaved in Adaptor Mode and not in her dominant Mover Mode; with the demands of running the household and managing the couple’s three young children, it might be chaotic.

Although two people who habitually operate in Perceiver Mode might have a low-stress relationship, achieving goals that require detailed or complex planning could prove challenging. Picture Hannah and Rick, the characters from chapter 10. If Rick habitually thought and behaved in Perceiver Mode, as Hannah does, the two of them would enjoy a comfortable life—but as they neared their sixties, would either of them have made the financial decisions necessary to ensure a comfortable retirement? The point is not that Hannah (or any librarian) is incapable of long-term financial decision making, only that this is not likely to be her natural inclination—but it is where Rick’s dominant cognitive mode advances the couple’s shared interests.

Similarly, the theory leads us to expect that if a person habitually operates in Perceiver Mode in the professional world, it might be most comfortable for him or her to work with people who often are in Perceiver or Adaptor modes. But, comfort aside, this often would probably be less than ideal. Arguably, most teams would benefit by having some members who are comfortable and adept in Mover Mode, others who are comfortable and adept in Adaptor Mode, and so on. For example, people who prefer to operate in Perceiver Mode would get a lot out of working with those who prefer Mover or Stimulator modes, and vice versa.

In order to change your dominant mode, you need to be highly motivated, have a lot of time, and stick to the effort—and even then, this change will probably affect your functioning only in a particular domain. Not everybody is so patient. In most cases, we suspect that you probably would be better off identifying your dominant cognitive mode and finding people who have dominant modes that complement your own. And remember that a person’s mode may be different in different circumstances (which draw on different sets of knowledge)—a person comfortable with Mover Mode at work may be most comfortable in Adaptor Mode at home, and a person who usually operates in Stimulator Mode with friends may slide into Perceiver Mode with a mate. Thus, if our theory is on the right track, be sure to spend time with a person in the appropriate circumstances if you are seeking compatibility. 

Some readers of this book will find themselves already in problematic situations. What then? The Theory of Cognitive Modes cannot provide definitive guidance, but knowing about the four modes can make you sensitive to certain potential problems before you become involved with someone. Moreover, the theory implies that you can become an expert on someone close to you. And learning to predict his or her likely reactions can help you operate in Perceiver and Mover modes, which can make a difficult situation manageable. If you don’t have the motivation or time to learn how to cope, seek a friend (or counselor) who can complement your strengths, filling in for what you cannot do easily. Here, again, would be the value of relying on an appropriate social prosthetic system.

Working well with others is arguably the most important thing most of us do. There are two clear keys to success: The first is to grow, by learning new strategies (ways to plan and behave, using the top-brain system) and learning new ways to “frame” a situation (ways to classify and interpret, using the bottom-brain system). The second is to change your circumstances, whether work, home, or social setting. In any given situation, you can use one of these two keys to open a new door.
From “Working With Others,” Chapter 14, Top Brain, Bottom Brain:Surprising Insights Into How You Think. Simon & Schuster, November 2013. ©Copyright 2013 Stephen M. Kosslyn.

Monday, December 2, 2013

Time, The Guardian, Oprah, The Atlantic, Wall St. Journal & many more feature Top/Bottom

The new Theory of Cognitive Modes, presented in Top Brain, Bottom Brain, continues to receive attention from many publications and media outlets representing many disciplines: psychology, of course, but also business, sports, science and relationships. And indeed, the book explores the theory as it can apply in all of these areas -- at work, home and in everyday life.

Many readers tell us they have benefited from identifying their own dominant cognitive mode -- Perceiver, Stimulator, Adaptor or Mover -- by taking the 20-question test, published in the book and available (with automatic scoring) online. 

Courtesy: Oprah magazine

Here are some of the places where the book has been featured or cited:

-- NPR's 13.7 Cosmos & Culture blog, Dec. 2, 2013.

-- The U.K.'s The Guardian named Top Brain, Bottom Brain first pick of its Top Ten science/technology books for December 2013.
-- On Friday, Nov. 29, Time posted an essay by Stephen and Wayne on its home page. Read the essay here.

-- Posting by Simon Robinson, a British writer and thinker living in Sao Paulo, Brazil; reaction by Iain McGilchrist, of London and the Isle of Skye; and our response regarding left brain/right brain to Simon and Iain, all on Transition Consciousness, Nov. 16 to Nov. 19, 2013.

-- Interview with Wayne on the Sean Moncrieff show, NewsTalk 106-108 FM, Dublin, Nov. 19, 2013.

 -- The Page 99 Test, U.S., Nov. 18, 2013.

-- Feature about Top Brain, Bottom Brain on Marshal Zeringue's Campaign for the American Story blog, U.S., Nov. 18, 2013.

-- An intriguing online lesson built around the book by Feride Hekimgil, a teacher at Bogazici University, Istanbul, Turkey, Nov. 16, 2013.

-- "How Brain Function Might Put Some Athletes Ahead of Others," Sports Section, Providence Sunday Journal, Nov. 16, 2013.

-- Medical Daily published a substantial piece on Nov. 14, 2013.

-- The Atlantic, Nov. 12, 2013.

-- Boston Research Group's BSG Team Ventures Leadership for Innovation Executive Selection, Nov. 12, 2013.

-- An essay on ReadWave, site based in London, Nov. 11, 2013.

-- Oprah magazine, November issue.

-- Op-ed piece, "Brain Myths, Brain Realities," in the Oct. 27 Providence Sunday Journal.

-- The Wall Street Journal, Oct. 19, 2013.

Sunday, December 1, 2013

Time, MSN.com feature Top Brain, Bottom Brain

Latest coverage from the book comes from Time, which featured the story on its home page, and MSN.com, which pinged from the Time piece. These follow attention from The Wall Street Journal, Oprah, The Atlantic and other mainstream publications and broadcast outlets.

 Here's what MSN.com had to say on Saturday, Nov. 30, 2013:

"Your brain isn't lefty or righty, but probably top or bottom

MSN.com art
"If you're a sucker for those tests that tell you whether you're left-brained or right-brained, you've been using old brain. Scientists have long known that the popular theory of a logical side of the brain doing battle with the creative side is mostly bunk, myth-making hysteria from some 1970s lab research that even the author, Nobel laureate Roger Sperry, cautioned against. Halves of the brain, scientists agree, work together not in isolation. Now neuroscientist Stephen Kosslyn and author G. Wayne Miller suggest that top and bottom sections of the brain are a more pertinent split, an upper half that 'sets up plans and revises those plans when expected events do not occur; the bottom (that) classifies and interprets what we perceive.' But it's still more of a collaborative process, no matter what your left brain tells you." Read the piece.

On Friday, Nov. 29, Time posted an essay by Stephen and Wayne. Read the essay here.

Time illustration